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Netflix’s Advertising Challenge: It Isn’t Big Enough
Bloomberg· 5 days agoWhile Netflix is the biggest streaming service in Hollywood, it is barely in the top 10 for advertisers.
Are the Wheels Falling Off ‘The Daily Mail’?
The Hollywood Reporter· 7 hours agoAs guests sipped from The Daily Mail-branded coconut drinks in the courtyard of the Hotel Martinez at the annual Cannes Lion advertising gabfest in the...
OPINION - Tom Newton Dunn: Why I'm going to spoil my ballot at this election
Evening Standard· 21 hours agoDudley Moore plays a burnt-out New York advertising executive. After a nervous breakdown, he checks...
How advertising lost its sense of humour
Daily Telegraph· 7 days agoWhile the global advertising industry is expected to hit $1 trillion by 2025, the share of big budget TV advertising or glossy print ads has collapsed.
Parties ramp up online ad spending as election reaches final stages
Romford Recorder· 2 days agoAdvertising spend on social media platforms owned by Meta, including Facebook and Instagram, doubled last week to £1.21 million, according to transparency campaigners Who ...
Pride charity's banners torn down for second time | ITV News
ITV.com· 2 days agoA Pride charity said its celebrations would not be derailed, despite banners advertising its events...
Paris Airbnb goldrush ends as Olympics approach
AFP via Yahoo Finance UK· 12 hours agoParisians looking to pocket a fortune by renting out their apartments to tourists visiting the French capital for the Olympics have been left...
Advertisers, business groups want ‘significant changes’ to data privacy bill
The Hill via Yahoo News UK· 4 days agoBusiness and advertising groups are demanding “significant changes” to a landmark data privacy bill...
Council Post: All Marketing Is Performance Marketing Now
Forbes· 2 days agoMarketing and advertising have traditionally been split along a line. On one side are big brand...
Thursday newspaper round-up: Betting advertising, Ferrari, Mike Ashley
ShareCast· 2 days agoThe UK’s current trade deal with the EU is not working and the country must stop “walking on...